JOB SUMMARY

Own breast cancer portfolio strategy to maximize the franchises business to achieve earnings and revenues objectives and lifecycle management; Assist the Marketing Director to build marketing capabilities of the product management team to achieve effectiveness and efficiency of the business. Define and Drive Country Specific TA and Brand Strategy for Aromasin, Ibrance, Pharmorubicin and Anzatax. Interface with WWT and  global/local functional team as TA portfolio (or big strategic brand) lead.

KEY RESULT AREAS & JOB ACTIVITIES /TASKS

1. Portfolio Management

• Lead the development of portfolio/franchise strategies to optimize the portfolio business, including portfolio plan and LRF, and lifecycle management
• Lead the TA growth initiatives
• Cross-functional TA leadership – across Field Force, medical, legal, regulatory, etc  to get alignment
• Interface with WWT to gain support
• Forecast portfolio performance and track progress towards target
• Prepare report for internal communication

2. Organization Effectiveness and People Development

• Assist marketing director to develop effective team structure to support the growth of business
• Assist marketing director to establish competency requirement for every marketing position and performance standard for the major market programs
• Develop subordinates through coaching and training programs to deliver results

3. Resource Management

• Lead team in the TA portfolio (or big strategic brand)  budget planning and control
• Allocate and manage in country portfolio budget and evaluate P&L

BACKGROUND REQUIREMENTS

Qualifications:

• Bachelor degree in Medical or Medicine, Master degree and MBA preferred
• Proficient  oral and written English
• 7 or above years marketing experience with above 18 months Marketing Manager and people manager experience

Skills

• Demonstrates business acumen
• Acts decisively
• Seizes accountability
• Holds people accountable
• Grows-others
• Leads change
• Self-awareness
• Commits to “One Pfizer”
• Builds effective teams

  
 

Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.

Marketing and Market Research