Posted:
8/7/2024, 5:00:00 PM
Experience Level(s):
Internship
Field(s):
Growth & Marketing
Job Posting Title:
Intern, Integrated Marketing, Studios - Jan to Jun 2025Req ID:
10097579Job Description:
For 100 years, The Walt Disney Studios has been the foundation on which The Walt Disney Company was built. Today it brings quality movies, episodic storytelling, and stage plays to consumers throughout the world. The Walt Disney Studios encompasses a collection of respected film studios, including Disney, Walt Disney Animation Studios, Pixar Animation Studios, Lucasfilm, Marvel Studios, Searchlight Pictures, and 20th Century Studios.
The Integrated Marketing team is the driving force behind the local marketing campaigns for content across both Studios and Disney+. Through strategic plans, creative ideas and collaborative partnerships across all media, the team brings awareness and recall of our brand and content to the forefront of audiences’ minds.
This role provides an exciting opportunity to gain exposure in end-to-end campaign planning for Studios titles, with a unique and insider experience in the fast-paced entertainment industry of a legacy brand. The intern will support the Integrated Marketing team in various aspects of marketing and be crucial to delivering successful campaigns.
Responsibilities:
Campaign Planning
Participate in creative brainstorming sessions and contribute fresh ideas for campaigns.
Attend agency briefing sessions and understand the workings behind agency-client relationship and be equipped with the skills necessary for future briefings.
Assist in material and ad submissions where required prior to campaign launch.
Assist with the preparation of presentation and reporting decks.
Assist with the Marvel brand reignition project, supporting the release of 3 Marvel Studios’ titles from Jan – Jun.
Studios Publicity
Maintain and manage marketing and publicity assets, materials and information to trade and promotional partners.
Update media partners and journalists with information of titles.
Support for screenings, events and on-ground activations.
Canvas and consolidate clippings of coverage from media partners and key opinion leaders post-event.
Continuously refresh the list of key opinion leaders Studios engages with - fresh faces across Gen Z to millennials to families relevant to key audiences.
Promotional Collaborations
Pitch, co-ordinate and assist with execution and logistics of promotions with exhibitors, media partners and brands.
Administrative & Logistics
Manage administration of screenings and events including but not limited to booking of locations, invitations to guests, security deployment and registration.
Manage premiums, posters and standees such as ordering, allocation, logistics arrangement (packing and arranging for delivery), follow-ups and inventory consolidation.
Submit and process purchase requisitions, contracts and any other relevant compliance documentation.
Play a support and coordination role in others administrative functions including but not limited to purchasing, billing, logistical, legal and inventory management.
Internship Requirements:
*Please apply to this job posting only if you are available for a full-time internship during the stated period. Please note that only shortlisted candidates will be contacted.
Requirements:
Currently an undergraduate pursuing a bachelor's degree in Marketing, Communications, Media, or a related field
Interest or fan mentality for Disney, Pixar, Star Wars and Marvel brands
Enthusiasm for entertainment across content (short-form and long-form) and pop culture
Highly self-motivated and meticulous with a passion for marketing (both offline and online) and communications
Ability to adapt quickly to a constantly evolving organizations, and to thrive in a fast-paced working environment
Strong team player; possesses good interpersonal skills with a high level of enthusiasm in collaborating in cross functional teams
Ability to pitch in with fresh and creative ideas for campaigns
Adopts a challenging and questioning approach, proposing information and solutions in creative ways
Passionate team player with a never-ending curiosity
Self-starter that needs minimal supervision in motivating himself/herself, always looking for opportunities to contribute to our campaigns and overall projects
Ability to prioritize workload to meet competing deadlines and manage stakeholder expectations
Proficient in MS Office
Excellent command of written and spoken English
The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.
#LI-DNI
Job Posting Segment:
APAC Marketing, Local Content, and MediaJob Posting Primary Business:
APAC Brand, Content, and Franchise MarketingPrimary Job Posting Category:
Integrated MarketingEmployment Type:
Full timePrimary City, State, Region, Postal Code:
Singapore, SingaporeAlternate City, State, Region, Postal Code:
Date Posted:
2024-08-08Website: https://jobs.disneycareers.com/
Headquarter Location: Burbank, California, United States
Employee Count: 10001+
Year Founded: 1923
IPO Status: Private