Senior Project Manager – Retail Strategy & Experience (f/m/x) @ Carl Zeiss Extended Reality (XRX)

Posted:
4/15/2026, 11:47:19 PM

Location(s):
Baden-Württemberg, Germany ⋅ Aalen, Baden-Württemberg, Germany

Experience Level(s):
Senior

Field(s):
Business & Strategy

At ZEISS Extended Reality (XRX), a newly established global Strategic Business Unit in the scale-up phase, we are dedicated to innovation and excellence. Our goal is to deliver cutting-edge XR vision correction and optical systems to consumers around the world, ensuring we are the preferred partner in the XR market. We empower our customers and individuals with solutions that enhance productivity and change the way we work and live.  

  

The Project Manager – Retail Strategy & Experience thrives in a highly dynamic and complex environment and brings a structured but pragmatic, hands-on mentality to translating strategy into real outcomes. The role combines customer enablement (onboarding partnerships, launching solutions, enabling retail channels) with strategic roadmap execution (driving customer-focused, omnichannel and continuous-improvement initiatives across the retail ecosystem). 

 

Your role 

  • Drive ZEISS Extended Reality’s retail strategy with key partners and markets by executing initiatives focused on online optical retail, omnichannel experience, insights, and continuous improvement. 

  • Map and optimize end-to-end customer journeys across online and in-store channels to enhance experience and boost conversion. 

  • Manage the full onboarding process of new customers and partners, ensuring smooth setup and stable multi-channel operations. 

  • Coordinate cross-functional workstreams, manage timelines and risks, and align leadership, IT, local markets, and external partners to ensure project success. 

  • Establish KPIs and feedback loops to analyze results, identify improvements, and standardize best practices for continuous improvement across markets. 

  • Lead pilots, store visits, and interviews to gather insights on customer and partner behavior, synthesizing findings to inform strategy and roadmap priorities. 

Your profile 

  • Bachelor’s or Master’s degree in Business, Management, Marketing, or a related field. 

  • Proven experience managing project management, retail, transformation, or consulting initiatives, ideally within retail or B2B2C industries, with a strong track record of leading complex, multi-workstream programs. 

  • Strong project and program management skills covering scoping, planning, execution, risk management, and governance in multi-stakeholder environments. 

  • Solid understanding of retail operations and customer journeys, ideally in optical, healthcare, or premium consumer retail, with familiarity in omnichannel concepts integrating digital and physical touchpoints. 

  • Ability to translate strategic directions into actionable workstreams, pilots, and initiatives, supported by data-driven continuous improvement using KPIs and qualitative feedback. 

  • Excellent communication, facilitation, negotiation, and stakeholder management skills, comfortable engaging both external partners and senior internal stakeholders, with a hands-on, results-oriented approach. 

  • High accountability and ownership to independently manage topics end-to-end, make decisions within scope, and deliver results in a dynamic environment; 

  • Fluent in English; German and/or additional languages are an advantage. 

 

Rooted in the ZEISS culture, we prioritize collaboration, integrity, ambition, and an entrepreneurial growth mindset, all supported by a commitment to continuous learning. We foster an inclusive environment where diverse perspectives and performance are valued and important to our success. Our teams are encouraged to grow both personally and professionally. At XRX, we offer competitive compensation packages and benefits, and ample opportunities for professional development. Join us and be part of a team that champions innovation, collaboration, and excellence. 

Your ZEISS Recruiting Team:

Ronan McHugh