Posted:
9/19/2024, 10:22:36 AM
Location(s):
Oregon, United States ⋅ Beaverton, Oregon, United States
Experience Level(s):
Senior
Field(s):
Growth & Marketing
NIKE, Inc. does more than outfit the world’s best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At NIKE, Inc. it’s about each person bringing skills and passion to a challenging and constantly evolving game.
Soul, performance and style take flight at Jordan Brand. With its deep roots in basketball, the Jordan Brand began as an homage to one player: Michael Jordan. Since then, Jordan has become synonymous with peak performance and an endless pursuit of greatness. Employees in merchandising, product branding, sports marketing and sales bring creativity, innovation and audacious design to footwear and apparel, all with one mission in mind: help athletes fly on and off the court.
Jordan Brand’s Global Marketing team sets the brand tone—delivering world-class storytelling and experiences that elevates Jordan Brand innovation, athletes, and culture through brand strategy, narrative voice, and art direction—across a range of digital, social, events and retail channels
We’re looking for a Brand Lead for Global Jordan Sport to join our Beaverton-based team. You’ll help create the future of sport which includes Basketball, Football, Baseball and Soccer serving consumers across the Globe. Additionally, the candidate should have a nuanced expertise of basketball and its culture, and the intersection of sport, streetwear, and energy is a requirement.
As part of our Global Sport Brand team, the Sport Brand Lead will be responsible for managing our brand plans and driving functional excellence within the Global Marketing team. Reporting directly to the Global Director of Sport, this role will deliver brand plans that grow the business while creating deeper, lasting relation
ships with male and female athletes*.
The candidate should have comprehensive grasp of the sport landscape along with the ability to lead multiple projects and build strong working relationships across a matrixed organization. They should bring a strong digital skillset in the heart of their experiences and an understanding of all functions of marketing.
They should be comfortable with ambiguity and be ready to dig in, work collaboratively and bring a positive attitude always.
They should be solution oriented, a team first collaborator, energy giver, strategic vision and digital thinking, passionate about sport, empathetic and curious to learn
WHAT YOU WILL WORK ON
You will partner with our Global Brand Director and marketing leaders to lead our brand and athlete marketing plans and key consumer concepts including marketing briefs, strategic tools and marketing initiatives that fuel our seasonal initiatives and long-term consumer concepts.
You will work across global and geo to drive a robust concept map and continually build new consumer experiences that accelerate brand and business growth opportunities internally and externally.
As the Global Sport Lead, you will:
_A passion for Jordan Brand and its role in the global cultural landscape.
_Expertise and nuanced understanding of Jordan Brand and its role in the cultural landscape.
_Dedication to respect, inclusivity, and valuing different perspectives.
_An upbeat, positive, and collaborative working style
Passion: For sport and for great work. Understanding of the Teen athlete*.
Website: https://www.nike.com/
Headquarter Location: Beaverton, Oregon, United States
Employee Count: 10001+
Year Founded: 1964
IPO Status: Public
Industries: Apparel ⋅ E-Commerce ⋅ Fashion ⋅ Product Design ⋅ Sporting Goods