Objectives: 

 As a Trade Marketing Coordinator you will be responsible to coordinate and implement the annual promotional calendar (Sell – Out), as well as the weekly and daily animation actions of the point of sale for the movement of products and market participation. 

Key Responsibilities 

• According to the launch calendar of each brand, define the dates and decoration needs. 

• Define priorities with brands and define a global launch calendar. 

• Defines specific actions according to the positive and negative results of the previous year, the needs of the brands, the needs for innovation and the specific requirements of the Chains. 

• Develop visualization of the chain plan. 

• Publish the release schedule. 

Implement weekly actions to increase Sell-Out at Points of Sales. 

• Participate in the analysis of the progress of sell-out figures to detect areas of opportunity. 

• Participate in the definition of an action plan to activate the weekly sale. 

• Communicate to the Sell-out team the implementation and scope of the animations. 

• Give priority to the Top 40. 

• Follow up on compliance. 

• Report the results of the actions. 

Manage and control Promotions staff to ensure achievement of results. 

• Participates in the selection of internal and Agency personnel. 

• Assign work locations, roles, and dates according to planned workloads and changes required by Chains and eventualities. 

• Evaluates staff performance together with the Trade Marketing Manager. 

• Participates in defining the ranking of personnel according to their results. 

• Hold bimonthly meetings to communicate results and new commitments to staff. 

Control trade marketing expenses by brand. 

• Look for savings opportunities. 

• Analyze expense reports to detect and correct deviations.

• Place purchase orders

• Make visits to Points of Sale to supervise the implementation of promotions.

• Stock and POS review 

• Generates visit report and follows up. 

• Create and maintain a strategic relationship with the Marketing and Sales areas, as well as Clients to generate synergy 

• Maintains open and constant communication that facilitates the level of service. 

What are we looking for? 

• Bachelor’s degree in business administration or similar 

• Strong project management skills with excellent attention to detail. 

• Ability to manage and oversee multiple projects concurrently. 

• Excellent communication and presentation skills. 

• Advanced Proficiency in Microsoft Office applications.  

• Ability to work effectively in a collaborative team environment.

• Must be an organized team player with solid interpersonal skills.

• Self-motivated, team player, strong at collaborative working relationships. 

• Position requires a minimum 2 years relevant work experience in Knowledge of distribution channels, market knowledge, promotion, Attention to detail, Creative, Analysis skills, Decision making, Customer service, Resistant to change.

• Use of Intermediate-Advanced Excel (Pivot Tables), Power Point

• Experience working on multiple projects at the same time. 

• Fluency in English & Spanish is a must have, French is a plus.