Referred applicants should not apply directly to this role.

All referred applicants must first be submitted through Workday by a current Loblaw Colleague.

At Loblaw Digital, we know that our customers expect the best from us. Whether that means building the best, most innovative online shopping experience, or designing an app that will impact the lives of people across the country, we’re up for the challenge. From our office in Downtown Toronto, we’ve created leading eCommerce experiences in the online grocery shopping, beauty, pharmacy, and apparel spaces, and we’re only just getting started.

Why is this role important?

Loblaw Brands Home + Entertainment Soft Goods, Bed + Bath, Decor Product Manager

At Loblaw Home + Entertainment, we’re proud to offer innovative and trend driven products that meet and exceed the needs and wants of our customers. To help us continue to grow our offerings, we’re in search of an experienced Product Manager / Developer to drive our control brand Soft Home Textiles, Bed and Bath and Décor agenda. As an ideal candidate, you will have a keen eye for gaps in consumer product offerings and the innovative mentality to fill them. You’re a highly skilled market analyst with ability to strategize the full lifecycle of product production — from conception through launch. You may already be a confident leader who has experience guiding cross-functional teams in the successful creation of products that improve consumer experience and grow market share.

Objectives of this Role

• Increase Control Brand (CB) penetration driving incremental profitability for the total category and increase CB sales by driving innovation and building brand loyalty through product differentiation
• Drive the product development and business-planning process across cross-functional teams of the company including (Product Management, Sourcing, Surface Design, Packaging Design, Quality Assurance and Regulatory Affairs, Category Management and Marketing)
• Gathers, coordinates, and prioritizes market and customer needs
• Analyze consumer needs, current market trends and portfolio performance to set the assortment direction
• Monitor trends, new products, competitor, and category innovation activity to inform 3 Year Innovation Strategy and create opportunities for differentiation and driving incremental business opportunities
• Build Product Plan Innovation strategies into short and long-term brand growth plans including base products and trend + innovation development
• Build product strategy documents that describe business rationale, innovation classification, business goals, including financial feasibility, vendor selection, product and packaging features and claims, merchandising and promotional recommendations and effective marketing communications plans
• Develop, implement, and maintain production timelines across multiple departments
• Drive the execution of all product lifecycle processes for products, including product research, market research, competitive analysis, planning, positioning, roadmap development, requirements development, and product launch
• Responsible for end-to-end product development cycle (ie. owner of initial concepts to finalized product)

Skills and Qualifications

• Minimum 5-7 years’ of product management/merchandising or equivalent experience
• University degree required in Management, Marketing or Equivalent Field in a multifaceted product management role
• Project Management Certification and/or MBA an asset
• Validated experience leading all aspects of the product development lifecycle
• Strong leadership and managerial skills including project management
• Strong presentation and analytical skills with the ability to provide recommendations and build plans from key analytics
• Strong financial competences and proven P&L management
• Advanced level of initiative and judgment in order to coordinate and prioritize tasks, workload and projects
• Advanced understanding of marketing and merchandising practices and procedures
• Previous experience delivering finely-tuned product marketing strategies
• Highly effective cross-functional team management
• Exceptional writing and editing skills combined with strong presentation and public speaking skills
• Advanced digital literacy skills, producing effective reports, documents, spreadsheets and presentations
• Subject matter expertise in a home textiles industry including technical knowledge of the manufacturing process (spinning, weaving, dying etc.)
• Comfortable understanding of CAD drawings
• Passion for home goods and design

Accommodation is available upon request for applicants and colleagues with disabilities.

How You’ll Succeed: 

At Loblaw Digital, we seek great people to continually strengthen our culture. We believe great people model our values, are authentic, build trust and make connections. 

We’re able to keep innovating because our colleagues are passionate about their work and excited about the future of eCommerce.

If you have big ideas, undeniable enthusiasm, and thrive in a collaborative, creative, and diverse group, we’ll get along just fine.

Looking for a challenge? Good. Love an innovative work environment? Even better.

Apply today.

Employment Type:

Full time

Type of Role:

Regular

Loblaw Digital recognizes Canada's diversity as a source of national pride and strength. We have made it a priority to reflect our nation’s evolving diversity in the products we sell, the people we hire, and the culture we create in our organization. Accommodation is available upon request for applicants with disabilities in the recruitment and assessment process and when hired.

In addition, we believe that compliance with laws is about doing the right thing.  Upholding the law is part of our Code of Conduct – it reinforces what our customers and stakeholders expect of us.