About Dealerware
Dealerware transforms the automotive retailers of today into the mobility network of tomorrow. Launched in 2016, Dealerware manages tens of thousands of vehicles at dealerships in North America across every major manufacturer brand. Dealerware is committed to being a people-first culture and a great place to work for all, with flexible scheduling, unlimited PTO, extensive benefits, a core value of Diversity, Equity & Inclusion, and a leadership and management team that defaults to being supportive and accessible. In 2026, Dealerware was recognized by Built In as one of their Best Startups to Work for in Austin for the fifth consecutive year.
Dealerware is hiring a Product Marketing Manager with automotive industry experience to own the go-to-market strategy, product positioning and packaging, and sales enablement across our growing product portfolio.
In this role, you will partner closely with Product, Sales, and Marketing to launch new products and features, define how our solutions are positioned and sold, and equip sales and business development teams to win in complex dealership, dealer group, and OEM environments. You will turn deep automotive market understanding into clear messaging, scalable packaging, and high-impact enablement that drives adoption and revenue.
This role is ideal for a seasoned B2B SaaS product marketer with 10+ years of automotive industry experience who has led launches end-to-end, understands the operational realities of automotive retail and mobility programs, and thrives in a fast-paced, cross-functional environment.
We are hiring for a hybrid role in either Ann Arbor, Michigan, or Austin, Texas.
Dealerware is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and pregnancy-related conditions), gender identity or expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, genetic information, or any other characteristic protected by applicable federal, state or local laws and ordinances. Dealerware's management team is dedicated to this policy with respect to recruitment, hiring, placement, promotion, transfer, training, compensation, benefits, employee activities, access to facilities and programs and general treatment during employment.
*We are interested in every qualified candidate who is eligible to work in the United States. However, we are not able to sponsor visas.