Who is Weber Shandwick? 

At The Weber Shandwick Collective, you are welcomed, valued and empowered to grow and we believe that opportunity grows in a collective.

We create cultural value and help brands navigate the ever-changing age of earned: an age where consumers actively say no to advertising; an age where everyone is an influencer that can make or break your brand; an age where content can be turned into commercial opportunity. Our talented team builds brands by finding connection points in the real world. We energise the right mix of talent, using the right platforms and latest technology to choreograph stories that make a real and meaningful impact for some of the world’s leading brands and businesses.

We earn affection, attention, affinity and purchase by delivering value to people around the world, with deep specialisms across food & drink, travel & tourism, consumer tech, consumer health, automotive, sports sponsorship, entertainment & lifestyle and energy. We are known for:

 

• Developing data driven insights and strategies to drive measurable impact
• Creating impactful campaigns that tap into culture
• Creating channel and platform agnostic campaigns that grow organically
• Delivering integrated campaigns that are earned-first but deliver for paid and owned

What's happening?

Weber Shandwick is looking for a talented Manager who wants to be part of the Corporate Enterprise practice in our London office. The practice is made up of a smart, dedicated and fun team with expertise spanning B2B, Corporate, Public Affairs, Crisis/Issues, Social Impact/ESG and Technology.

The ideal candidate will be an experienced practitioner who is curious, ambitious, proactive and friendly. The role offers a portfolio of well-known global brands, as well as work on integrated campaigns involving earned media, strategy, creative, analytics and digital specialists.

You’ll lead the day-to-day running of some of our most exciting tech accounts, provide counsel, support in the development of media and campaign strategies and manage the flawless execution of activities.

 

The successful candidate will demonstrate the following key attributes:

CLIENT AND WORK

• Build client relationships by providing counsel to multiple clients, driving execution of tactical plans and managing internal integrated teams to ensure high quality deliverables
• Demonstrate passion and talent for media relations, lead and drive strategic earned media programs across multiple clients, including utilizing network of journalist relationships to drive results that meet clients’ objectives
• Compose media materials (press releases, pitch notes, client briefings, messaging documents, sample Q&A, proposals, bylined articles, supporting social content, etc.), and conduct media outreach
• Drive project management, overseeing overall account trackers and other trackers as needed
• Draft and review press releases, media strategies, reactive media statements, talking points, FAQs, memos, and other deliverables as needed;
• Successfully manage client expectations ensuring adherence to timelines, budgets and quality standards; Manage clients, team resources and deliverables
• Serve as key participant in client meetings and presentations; execute integrated communications strategies
• Conduct and manage the flow of research and materials development necessary to analyze client issues
• Function across disciplines with a knowledge of social media strategies and tactics
• Monitor media outlets for coverage of client and competitor news, leveraging digital and social outlets, key influencers, etc.
• Understand industry issues that directly and indirectly affect the client
• Proof and edit client related documents

 

SELF LEADERSHIP AND TEAM EFFECTIVENESS

• Begin to participate in the hiring process, partnering with hiring managers to interview candidates and support the onboarding of new team members
• Mentor and train junior team members
• Consistently display behaviours that support integration

GROWTH AND BUSINESS DEVELOPMENT

• Participate in new business pitches, brainstorms and planning
• Contribute to new business pitch content creation and organic business growth efforts (proactive/reactive)

BUSINESS ACUMEN

• Continue to grow financial acumen by managing budgets, assisting with account budget and time entry analyses
• Work more closely with manager and finance to better understand any client issues that may impact the business
• Begin working with legal on vendor agreements

 

Minimum Criteria:

To be considered for this role, you must have previous experience at a similar level in a PR agency or corporate communications role.

Ideal Experience Required:

Ideally you will possess many of the above skills and attributes in addition to:

• An interest in the complex world of B2B/Corporate comms and in particular, the technology industry
• Proficiency in both media relations and the delivery of an exceptional client experience
• A comprehensive roster of journalist contacts and vertical sector beats at titles covering international, national and trade/vertical sector publications
• A proven ability to manage large and multi-market teams to deliver work of the highest quality
• Experience working with multiple disciplines and specialists to deliver integrated campaigns
• Mastery in copywriting a range of external and media materials including press releases, key message documents, pitches, social media content, etc.
• Familiarity with quantitative analytics and an ability to set and evaluate campaign metrics
• Strong presentation skills and a desire and experience being involved in new business pitching
• Experience developing and managing campaigns and being a day-to-day lead for clients, with a track record of providing strategic counsel
• Be an excellent communicator and possess exceptional writing skills, particularly the ability to digest complex information and turn it into compelling, understandable written copy
• A proactive approach to identifying opportunities for the client, practice and team
• Attentive to detail and quality
• Fluency in Microsoft programs and digital/social media platforms, tools and solutions

 

Join us and help make an impact.

Together, we'll set the bar, cheer each other on and multiply your potential.

 

At Weber Shandwick we are proud to be a Disability Confident Employer. We are committed to equality of opportunity for all staff and applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships. 

 

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