Core Responsibilities 

Press Releases 

• Lead the strategy, prioritization, and execution of the press release channel, personally owning end-to-end development—from story sourcing and cross-functional alignment to final publication. 

• Identify and evaluate stories across the organization (product marketing, field marketing, customer success, revenue leaders, and more), testing each concept’s strategic value to ensure it fits the channel and advances business priorities. 

• Conduct interviews with executives, customers, and partners as part of story development; this role includes external-facing conversations. 

• Draft and refine press releases and manage the full review cycle through C-suite approval, partnering with web, social, and design teams to finalize assets and ensure flawless execution across owned channels. 

• Support integrated communications strategy by understanding how each release contributes to broader media and marketing efforts, and analyze and report on channel performance quarterly to drive continuous improvement. 

Integrated Communications Strategy  

• Recommend integrated communication plans for major Calix announcements, including optimal sequencing and deployment of external channels (press releases, social, web, executive communications, etc.). 

• Assess channel audiences and advise on the right mix of touchpoints to maximize reach and impact. 

• Partner with internal communications and cross-functional teams when internal amplification is needed. 

• Maintain strong cross-functional relationships to ensure consistency, timeliness, and alignment across all communications. 

Media Relations Support 

• Support the media agency partnership in collaboration with communications leadership. 

• Serve as a liaison between the press release channel and the media team, helping identify which stories offer the strongest media value. 

• Coordinate with the agency on rollout logistics, including timing, narrative development, and execution for news announcements. 

Additional Responsibilities 

• Help refine and improve communications processes, policies, and workflows across the function. 

• Stay current on industry trends, competitive activity, and relevant news, using insights to inform communications storytelling strategy and keep Calix ahead of the curve. 

• Track campaign and initiative performance, bringing forward data-driven insights and recommendations. 

• Contribute to internal culture and communications efforts to keep employees informed, engaged, and aligned.