Senior Field Marketing Manager, Sales

Posted:
10/14/2024, 10:50:17 AM

Experience Level(s):
Senior

Field(s):
Growth & Marketing

Workplace Type:
Remote

A pioneer in K–12 education since 2000, Amplify is leading the way in next-generation curriculum and assessment. Our core and supplemental programs in ELA, math, and science engage all students in rigorous learning and inspire them to think deeply, creatively, and for themselves. Our formative assessment products help teachers identify the targeted instruction students need to build a strong foundation in early reading and math. All of our programs provide educators with powerful tools that help them understand and respond to the needs of every student. Today, Amplify serves more than 10 million students in all 50 states. For more information, visit amplify.com.

The Senior Field Marketing Manager is responsible for supporting the Senior Vice President, Field Marketing Director, and Account Executives within the region. This role works to provide the messaging, marketing collateral, sales materials, and events management needed to achieve the team’s sales revenue targets.

Essential Responsibilities:

  • Manage the execution and positioning of sales support deliverables, including but not limited to regional sales collateral, local marketing campaigns, Outreach resources, digital web resources, social media, and other special projects.

  • Strategize regional events and manage event logistics, including but not limited to securing venues, developing promotional resources to drive attendance and manage registration lists, creating and ordering customer giveaways, and securing and collaborating with speakers.

  • Build and foster a strong relationship with the Field Marketing Director, the Account Executives, and Per Diems across the region 

  • Maintain frequent communication to determine how to meet needs, fill gaps, and use resources most appropriately within the region.

  • Collaborate with Product Marketing to customize national marketing materials, as well as provide ongoing input from the field.

  • Facilitate responses to district questionnaires and rubrics.

  • Work independently and effectively collaborate across teams

  • Successfully troubleshoot and problem-solve as necessary 

  • Support other Field Marketing Managers and act as a mentor to new Field Marketing members

Minimum  Qualifications:

  • Bachelor degree  

  • 5+ years experience in sales and marketing or related field

  • Adobe Acrobat and Windows program skills

  • Experience successfully managing complex projects—excellent project management skills are essential

  • Experience developing and executing campaigns that drive sales

  • Ability to travel at least 20% of the time

Preferred Qualifications:

  • Experience working with copywriting, design, production, and digital/ print marketing teams

  • Overseeing direct mail initiatives

  • Excellent written and verbal communication skills

  • Effectively prioritize in a fast­-paced, deadline-driven environment

  • Innovative problem-solving ability

  • Understanding of the educational marketplace, industry trends, and funding developments,

  • Understanding of Amplify’s products

  • Amplify sales experience a plus

What we offer:

Salary is only one component of the Amplify Total Rewards package, which includes a 401(k) plan, competitive health insurance and mental health options, basic life insurance, paid time off, parental leave, and access to best-in-class development programs. The gross annualized salary range for this role is $100,000 - $110,000. This role is eligible for commissions-based pay.

We celebrate diversity and are committed to creating an inclusive environment for all employees. To that end, we seek to recruit, develop and retain the most talented people from a diverse candidate pool. 

Amplify is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. 

 

This position may be funded, in whole or in part, through American Recovery & Reinvestment Act funds.

Amplify Education, Inc. is an E-Verify participant.

If selected, a background check will be required. As required by state and local laws and district policies, you may also be required to provide additional documentation, such as proof of vaccination or submit to enhanced background screening, including fingerprints.