Your Talent, our Vision – together we see beyond. Your start at ZEISS Vision Care. As a leading manufacturer of ophthalmic lenses, we help people around the world achieve a clearer vision – sustainable and with focus on the future. 

Our products are as diverse as the career paths we offer, from tailored lenses to award-winning measurement systems. Become part of our team and shape a future in which clear vision and professional success go hand in hand.

Your Role

• Stay up-to-date with the latest marketing trends and best practices to apply this knowledge to campaign development and execution

• Closely review the campaign performance to support strategic data based decisions

• Define the brands` strategy (tone & style, messaging, appearance), as well as activating it through campaigns in markets we operate in

• Provide your insights for local market activation and a deep understanding of different market dynamics to tailor marketing strategies to suit different markets

• Increase brand awareness and preference with both consumers (B2C) and customers (B2B)

• Support and drive strategic projects in cooperation with internal as well as external stakeholders like agencies and partners

Your Profile

• Bachelor’s degree in Marketing, Business, or related field, Master’s degree or MBA is a plus

• Advanced years of experience as a Brand manager or similar role in Marketing including project management skills in the field of B2C and B2B marketing

• Ability to analyze complex problems, identify opportunities and develop effective solutions which align with the organization’s goals and objectives

• Excellent written and verbal communication skills, with the ability to clearly convey marketing strategies to team members as well as internal and external stakeholders

• Structured and organized way of working and the ability to think outside the box

• Proven ability to work well in a team and collaborate effectively with various departments

• Full proficiency in written and spoken English is a must

Your ZEISS Recruiting Team:

Hannah Beutler