Working at Freudenberg: We will wow your world!

Responsibilities:

• Set ambitious strategic direction for Product & Portfolio Marketing, Digital Marketing, and Trade Marketing. 

• Lead, develop and inspire the local Vileda Marketing team (7 direct reports) in their own areas of responsibility, acting as a people coach in line with company leadership standards. 

• Drive the development and execution of the Vileda Country Marketing Plan in the 3 countries, ensuring delivery of all KPIs (market share, brand awareness, penetration, innovation impact, etc.). 
• Coordinate the full product portfolio and go-to-market strategy across the entire lifecycle, grounded in consumer, shopper, and retailer insights. 
• Enhance the development of  the Omnichannel Media strategy including planning, agency management, performance tracking across the full funnel, and ROI optimization
• Monitor market dynamics, consumer trends, and competitive movements, providing strategic input to Regional and Global teams. 
• Oversee the Advertising & Promotion budget, ensuring efficient allocation and maximizing ROI 
• Act as brand ambassador, ensuring strong positioning and consistent communication aligned with the Global Brand Team and actively contribute to the EMEA Marketing Leadership community by sharing insights and best practices. 

Qualifications:

The Freudenberg Group is an equal opportunity employer that is committed to diversity and inclusion. Employment opportunities are available to all applicants and associates without regard to race, color, religion, creed, gender (including pregnancy, childbirth, breastfeeding, or related medical conditions), gender identity or expression, national origin, ancestry, age, mental or physical disability, genetic information, marital status, familial status, sexual orientation, protected military or veteran status, or any other characteristic protected by applicable law.

Freudenberg Home and Cleaning Solutions S.A.