Senior Manager, Business Analysis and Insights - Market Share Performance and Analytics

Posted:
12/3/2024, 10:20:50 AM

Location(s):
Ontario, Canada ⋅ Mississauga, Ontario, Canada

Experience Level(s):
Expert or higher ⋅ Senior

Field(s):
Business & Strategy

Workplace Type:
On-site

Position Summary...

"​​The Senior Manager, Market Share Performance and Analytics will play a key role in measuring, dimensionalizing and socializing market share across the organization, providing valuable insight into Walmart’s performance vs. competitors and identifying opportunities to drive future growth.



​This role will own multiples aspects of Market Share reporting to help ensure Walmart Canada has the most representative view of share performance while supporting key stakeholders in analyzing and actioning the results. The ideal candidate will help to reconcile and determine usage of different share sources, manage all reporting, develop tools and sources to maximize usage and socialization of share across the organization and own ongoing alignment and calibration of share models. They will act as a key partner to the teams across the organization in addressing ad hoc and planned requests while proactively providing deep dives and analysis into share performance to identify short term and longer-term opportunities.



​Market share is a key customer output metric that allow Walmart to measure and track performance from a customer and business lens and this role will be the key driver of ensuring we are at the forefront of actionable share performance measurement.

What you'll do...

1.​​Reconcile and calibrate Walmart’s different share sources including Fusion, Nielsen and Circana. Identify differences between each and use cases for how to use. Become the expert in each methodology and approach. Manage relationships with share partners, including 3rd party contractors on-site at Walmart.
2.​​Own and manage share reporting, creating actionable and compelling reports that deliver against the organization’s need. This includes monthly and quarterly executive reporting, along with ad hoc or additional share deep dives.
3.​​Work alongside the Director, Customer Intelligence and Data Science to optimize share sources, identifying which sources are the most accurate and building roadmaps to continue to provide more in-depth share results for categories, departments, channels and/or regions.
4.​​Ongoing management of share models, including alignment and calibration and maintenance of category mapping and manage hierarchical changes as required.
5.Be primary point of contact for share requests from Merchants, Marketing and other internal stakeholders. Provide data, insights or advanced analytic expertise to address requests to address market movement and impact to Walmart sales and share. Lead work, leveraging analytics modelling to understand correlation of share to other business and customer KPIs.
6.​​Support LRP and AOP process by providing historical share performance for Walmart and competitors, triangulating with other customer data and insights and partnering with Strategy teams on share provider projections. 
7.​​Lead and own development of tools and dashboards to provide increased access and socialization of share results. Capture and track stakeholder needs to identify optimal information to share and at what cadence.
8.​​Work along broader Customer Insights team, sharing market share insights to strengthen customer understanding and identify leading and lagging indicators of Walmart share or sales performance 

Qualifications:

•             Highly developed analytical, strategic-thinking, problem-solving, and organizational skills.

•             Responsible for building best-in-class,  decision support solutions that leverage sophisticated mathematical models and forecasting.

•             Drives effective cross-functional collaboration across various groups, including merchandising, technology, supply chain, ensuring alignment to and achievement of various project goals. Act as subject matter expert on insights and analytics, leading with relevant and impactful recommendations.

•             Ability to thrive in ambiguity and adapt quickly to changing priorities, assignments, and roles.

•             High level of attention to detail with ability to consolidate large amounts of complex information into simplified views.

•             Team-oriented with exceptional interpersonal skills, self-motivated, success-driven, demonstrated ability to gain trust, secure buy-in and influence change at all levels.

•             Outstanding verbal communication and presentation skills.

•             Highly organized, able to prioritize multiple projects effectively

•             Professional individual having experience in supervisory role with people management skills and taking on team responsibilities.

•             High proficiency with SQL, Python and other BI (Business Intelligence) tools .

•             Advanced knowledge of Microsoft Office application (Outlook, Word, Excel, PowerPoint, Access etc.)

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Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Age – 16 or older

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Walmart will accommodate the disability-related needs of applicants and associates as required by law.

Primary Location…

1940 Argentia Rd, Mississauga, ON L5N 1P9, Canada

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