High Value Customer Segment Specialist

Posted:
2/8/2026, 3:29:39 PM

Location(s):
Makati City, Metro Manila, Philippines ⋅ Metro Manila, Philippines

Experience Level(s):
Junior ⋅ Mid Level

Field(s):
Business & Strategy ⋅ Sales & Account Management

At AIA we’ve started an exciting movement to create a healthier, more sustainable future for everyone.

It’s about finding new ways to not only better people's lives, but to better the communities and environments we live in. Encompassing our ambition of helping a billion people live Healthier, Longer, Better Lives by 2030.

And to get there, we need ambitious people who believe in playing an important part in shaping that future. People seeking unmatched career and personal growth opportunities, who are driven to work with, and learn from some of the most inspiring and supportive leaders in the business.

Sound like you? Then read on.

About the Role

We are looking for – Someone who will support the Segment Head in developing strategies and tactical initiatives particular to the High Value Segment; Manages identified key strategic priorities and provides recommendations for channel development, new product, innovative customer engagement activities, and service improvements.

Roles and Responsibilities:

  • Collaborate with bank partners for the alignment of segment strategies and integration of plans and initiatives. If warranted, manages cross-functional teams in execution.
  • Initiates and finalizes business cases and concept papers and marketing plans related to assigned projects.
  • Support in developing strategies and action plans to achieve the segment-identified business goals as aligned with the overall company directives.
  • Support in driving strategies and plans for customer campaigns and initiatives depending on market need or business requirement.
  • Develops Value Propositions for campaign planning, activities and products. Leads in ensuring that these are cascaded properly to the sales team, internal stakeholders and bank partners.
  • Ensures that product and campaign materials are consistent in messaging, positioning and compliant to the Company’s standards.
  • Gathers marketing intelligence to determine opportunities to innovate and enhance processes and products, identify market trends and propose recommended actions.
  • Provides regular reports on key metrics relevant to the assigned subsegment.

Minimum Job Requirements:

  • Graduate of any 4-year college course; Preferably in Business, Marketing or Finance
  • At least 2-3 years of relevant work experience in Marketing, Sales, Business Development, Project management, Campaigns, Training in the life insurance/bancassurance industry; banking experience an advantage
  • Special skills: design thinking, basic market research, strong communication skills (Oral and Written), analytical and problem-solving skills; high-energy, multi-tasker and can work with aggressive deadlines, able to handle stress well. Presentation Skills, Relationship Management Skills, Events Management, Proficient on MS Office particularly MS Word, Excel and PowerPoint.

Build a career with us as we help our customers and the community live Healthier, Longer, Better Lives.

You must provide all requested information, including Personal Data, to be considered for this career opportunity. Failure to provide such information may influence the processing and outcome of your application. You are responsible for ensuring that the information you submit is accurate and up-to-date.