Product Marketing Manager

Posted:
9/26/2024, 7:27:32 AM

Location(s):
San Francisco, California, United States ⋅ California, United States

Experience Level(s):
Mid Level ⋅ Senior

Field(s):
Growth & Marketing

Workplace Type:
Hybrid

At Persona, we're building the first universal and comprehensive identity infrastructure to help businesses of all sizes better serve and protect their end users' identities. Our identity platform enables businesses to collect and manage their end users' personal information securely, verify that their end users are who they say they are, analyze and detect fraud and abuse, and pull sensitive reports about their end users in a privacy-centric way. In a world where consumer behaviors are changing and privacy and identity are taking on a new meaning, we want to help businesses find their superpowers and do it while putting their end users, the people, first.

About the Role
As a Product Marketing Manager at Persona, you will play a critical role in being the connective tissue between Persona, our customers, and our internal teams. We’re looking for someone who is excited about understanding complex product offerings in a rapidly evolving industry with tons of emergent players and turning that knowledge into compelling messaging and collateral for our clients and sales/customer success teams.

For our customers, you will leverage market and customer insights to speak the Voice of the Customer, drive product go-to-market strategy via launches, and use the learnings to iterate upon our roadmap and launch process. For our sales and customer success teams, you will be an enablement champion of our products, developing messaging and collateral to supercharge our go-to-market engine.

This will be a highly cross-functional role, you will be partnering closely with Product, Sales, Customer Success, Content, Design and Engineering to drive and execute go-to-market plans. Your ability to align various stakeholders and build trusted relationships with them is paramount. As an early member of the marketing team, you'll also have the opportunity to help define and shape the product marketing function.
Compensation & Equity
For this role, the estimated base salary range is between $120,000 - $145,000. Base salaries are just one component of the total compensation package and are determined by a number of factors such as years of experience, expertise, qualifications and more. In addition to base salary, we offer competitive equity packages that play a big part in recognizing you for the huge impact you will have on helping us achieve our mission. Please note, the salary range is a guideline that is subject to change without notice.

Benefits and Perks
Persona offers a wide-range of thoughtful and inclusive benefits for this role, including medical, dental, and vision, 3% 401(k) contribution, unlimited PTO, quarterly mental health days, family planning benefits, professional development stipends, wellness benefits, among others.
While we believe competitive compensation and benefits are a critical aspect of you deciding to join us, we do hope you consider why our core values and culture are right for you. If you’d like to better understand what it’s like working at Persona, feel free to check out our reviews on Glassdoor.

Diversity, equity, inclusion and belonging
At Persona, we strive to put diversity and inclusion at the forefront of everything we do, reflecting our core values. Our DEIB Employee Resource Group seeks to build a diverse and inclusive team that fosters an environment where each Personerd feels empowered to bring their unique differences to work and achieve their full innovative potential. Our hope is that by fostering such an environment, we strengthen our business and relationships by putting people first.

We strive to promote a culture that celebrates diversity and inclusiveness regardless of, but not limited to, race, gender, sexual orientation, family status, religion, ethnicity, national origin, physical disability, veteran status, or age.