WHO YOU’LL WORK WITH
 

Senior, SNKRS is part of the Digital Marketing Owned team, reporting directly to the Senior Manager, Owned. This role closely partners with Asia-Pacific & Latin America geography, and Nike Digital teams in Korea, collaborating with Energy, Jordan, and external agencies. You will play a key role in strengthening brand impact and consumer connection.

WHO WE ARE LOOKING FOR
 

Nike seeks a dynamic digital marketing expert with a passion for SNKRS, sport, and culture. The ideal candidate combines strategic thinking with hands-on execution, thrives in a fast-paced environment, and leads innovation. You value Nike and Jordan’s brand vision, diversity, imagination, and a spirit of challenge, and leverage data and consumer insights to maximize brand impact.

• Bachelor’s degree in Marketing, Business, or related field
• 5+ years of marketing experience, including 2+ years in digital activation
• Proven expertise in content planning, production, and performance analysis
• Experience collaborating with cross-functional teams, external partners and agencies
• Strong oral and written communication skills in Korean and English
• Generic understanding of mobile app UI, UX, and the back-end mechanism
• Ability to manage multiple projects and priorities with agility and precision
• Innovative, try & error mind-set challenging the boundaries
• App marketing and business experience, global project experience preferred

WHAT YOU’LL WORK ON
 

You will lead SNKRS seasonal marketing planning, content development, and campaign execution, ensuring alignment with GEO priorities and local assortment strategies. From strategy to execution, you will drive creative production, collaborating across teams to deliver impactful brand experiences for the Korea SNKRS community.

• Develop seasonal priorities and marketing plans in alignment with GEO strategy.
• Deliver seasonal kick-off presentations for SNKRS, Energy-Jordan, and agency partners to align on key initiatives.
• Develop and manage content briefs covering key products, content franchises, talent, and producing plans best serve the product storytelling and target audience.
• Lead content production end-to-end—including on-field directing, post-production review and publishing.
• Activate weekly content engagement covering Nike Energy including NBHD initiatives, ensuring timely delivery of creative briefs, reviews, and publishing.
• Manage financial planning and reporting, including monthly ODC expenditure forecasts and SNKRS marketing insights.
• Track and analyse content performance, providing actionable insights through weekly and monthly reviews and reports.