National Trade Marketing and Retail Management Lead

Description -

What a National Trade Marketing and Retail Management Lead does at HP:

• Establish a weekly cadence to drive sales objectives (SO) across the retail network.
• Conduct market sensing activities and share insights with key stakeholders.
• Ensure retail compliance on key parameters to maintain high standards of operation.
• Oversee the execution of trade marketing programs to ensure alignment with overall marketing strategies.
• Manage trade marketing budgets and track expenditures against planned activities.
• Publish regular dashboards on retail health parameters.
• Identify gaps in performance and implement strategies to bridge these gaps.
• Monitor and analyze retail metrics to ensure alignment with business goals.
• Evaluate the effectiveness of trade marketing initiatives and adjust plans accordingly.
• Track competitor activities and adjust trade marketing strategies to maintain competitive advantage.

Individuals who do well in this role at HP, usually possess:

• Master’s degree in Business Administration or related field.
• Minimum of 12+ years of relevant experience in retail management and trade marketing.
• Outstanding communication, analytical, and presentation skills.
• Proficiency in English is essential.
• Strong leadership and team management skills.
• Excellent problem-solving abilities and strategic thinking.
• Proficient in data analysis and interpreting retail metrics.
• Ability to work collaboratively with cross-functional teams.
• Expertise in trade marketing principles and practices.
• Strong project management skills to handle multiple trade marketing initiatives simultaneously

HP is a Human Capital Partner – we commit to human capital development and adopting progressive workplace practices in Singapore.

 

#Li-Post

Job -

Sales

Schedule -

Full time

Shift -

No shift premium (Vietnam)

Travel -

Relocation -

Equal Opportunity Employer (EEO) - 

HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).

Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.

If you’d like more information about HP’s EEO Policy or your EEO rights as an applicant under the law, please click here: Equal Employment Opportunity is the Law Equal Employment Opportunity is the Law – Supplement