Are you an experienced Marketing Professional who is excited to be part of an innovative, dynamic, and growing organization? GSK’s Malaysia is looking for a Product Manager to build & implement innovative marketing plans to meet the brand’s objectives and drive ongoing market growth. You will have over-arching responsibility for creating strong marketing strategies and campaigns.

As a key member of the close-knit Marketing Team, your responsibilities include:

• Develop an understanding of the market including the competitor landscape and details relating to the specific patient journey and needs.
• Lead the development and implementation of brand strategy to create robust, innovative, and multichannel marketing campaigns.
• Develop impactful 360 disease awareness campaigns to help drive consumer awareness.
• Develop engaging and interactive content of various durations and formats by embracing ‘DDCx’ principles in content creation, tailoring content for certain customer segments where appropriate.
• Establish strong and optimal relationships with external bodies (Payors, Patient Associations, and KOLs, Medical societies) as relevant.
• Develop and implement a measure of content effectiveness to be able to quantifiably measure improvement in content over time
• Provide robust and accurate sales forecasting (based on market insights and inputs)
• Ensure adequate documentation and monitoring of campaign plans and tracking expenditure
• Act in full compliance with GSK policies and ways of working, values, and expectations

Why You?

Qualifications:

We are looking for professionals with these required skills to achieve our goals:

• At least 4 years’ experience pharmaceutical sales and marketing including experience in developing and delivering multichannel promotional campaigns & non promotional consumer disease awareness campaigns with end-to-end content creation and agency management experience
• Strong communication, presentation skills & stakeholder management skills 
• Good project management skills 
• Creative problem solving and analytical thinking 
• Strong sense of ownership & proactiveness
• Open to taking on new challenges and learning new skills 
• Strong customer focus
• Bachelor’s Degree in Pharmacy or Sciences (MBA is a plus)

Why GSK?

Uniting science, technology and talent to get ahead of disease together.

GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology).

Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it’s also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves – feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together.

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