JOB DESCRIPTION:

About Abbott

Abbott is a global healthcare leader, creating breakthrough science to improve people’s health. We’re always looking towards the future, anticipating changes in medical science and technology.

Working at Abbott

At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You will have access to:

• Career development with an international company where you can grow the career you dream of.
• A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.
• A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.

Our nutrition business develops science-based nutrition products for people of all ages, from helping babies and children grow, to keeping adult bodies strong and active. Millions of people around the world count on our leading brands – including Similac®, PediaSure®, Pedialyte®, Ensure®, Glucerna® and ZonePerfect® – to help get the nutrients they need to live their healthiest life.

Role:

Ecommerce Digital & Media Manager help to ensure that all digital and media activity is leveraged and contributes to the Ecommerce sales activities by managing interactive digital and media campaigns and EC platforms.

Accountability:

• Manage all Ecommerce Digital infrastructure & platforms.
• Lead the strategic planning and optimization of all Paid Media (on-platform/ off-platform), conceptualize and plan all EC Digital & Media campaigns.
• Responsible for implementing all E-commerce Digital and social media activities.
• Manages all digital & media Paid activities to ensure smooth running of the E-Store and multi-brand marketplace.
• Work with brand team to provide input on all communication channels be it voice, email, website, social media & E-commerce platform (such as product listings, images, campaigns, orders, etc), maximize all Paid Media belongs to Marketing activities.
• Builds relationships and effectively influence key stakeholders to shape EC digital & media strategic decisions and projects and ultimately improve customer engagement and sales conversion.
• Analyses monthly reports of EC Digital & Media performance, investigate issues when appropriate and works closely with cross-functional internal teams to provide solutions and drive growth.
• Provides creative directions for online promotions and campaigns.
• Other tasks as assigned by Line Manager

Requirement:

• Minimum 5 years of working experience in E-commerce industry, related to FMCG products in eCommerce industry, must have proven experience in Digital & Media field.
• Good understanding, sensitivity towards key trends in the online industry.
• Understanding of digital and media knowledge and activities
• Degree in Economics or equivalent
• Communication skills
• Creativity and innovation
• Good command of English

     

The base pay for this position is

N/A

In specific locations, the pay range may vary from the range posted.

     

JOB FAMILY:

Product Management

     

DIVISION:

        

LOCATION:

Vietnam > Ho Chi Minh City : Me Linh Point Tower

     

ADDITIONAL LOCATIONS:

     

WORK SHIFT:

Standard

     

TRAVEL:

Not specified

     

MEDICAL SURVEILLANCE:

Not Applicable

     

SIGNIFICANT WORK ACTIVITIES:

Not Applicable