What You'll Do

• Leverage strong strategic and creative writing skills to build brands
• Support Interbrand’s verbal work across accounts and projects by:
• Collaborating to create positioning, names, voice, messaging, copy and content strategy
• Helping solve challenges around naming strategy and brand architecture
• Understanding your clients’ businesses and cultures, and using that understanding to deliver work that will be both effective and impactful
• Presenting that work to clients and internal teams, including senior executives, with energy and credibility
• Work effectively with cross-disciplinary teams that stretch across strategy and design to holistically bring brand strategy to life
• Develop compelling, strategically driven presentations that clearly articulate the rationale behind creative decisions, guiding clients and teams through the thinking and direction
• Manage, teach, and guide junior staff
• Work effectively with senior account leads
• Develop new business through pitching, advising, and scope writing
• Contribute to the management and development of the Verbal Identity team

What You'll Need

• A passion for language, verbal expression, and brand strategy
• BA degree or comparable experience; backgrounds of interest include any verbal-focused or writing-intensive field (e.g. Linguistics, Creative Writing, Foreign Language, Philosophy, etc…)
• Experience in branding, advertising, or related field either client or agency-side
• Experience giving direction by writing a creative brief and taking direction from creative briefs
• Proficiency in Microsoft Office, emphasis on PowerPoint
• Proficiency in more clever presentation tools that don’t rely on PowerPoint
• Naming and/or trademark experience is a plus
• Knowledge of foreign languages is a plus
• Ability to work collaboratively to synthesize insights and develop new ideas
• Ability to consistently deliver quality creative work under pressure

Compensation

• Base salary range of $90k to $120k
• This range represents the low and high end of the base salary someone in this role may earn as an employee of Interbrand in the United States. Salaries will vary based on various factors including but not limited to professional and academic experience; training; associated responsibilities; other business and organizational needs; and geographic location (to account for comparative cost of living). The range listed is just one component of our total compensation package for employees. Salary decisions are dependent on the circumstances of each hire.
• Benefits for this role include: Health/Vision/Dental Insurance; Family Forming Benefits; 401(k); Employee Stock Purchase Program; Annual Education Assistance; Health and Wellness Discounts; Spending and Saving Accounts; Vacation, Sick, and Personal Days; Paid Parental and Medical Leave; Life, AD&D and Disability Insurance; EAP; Mobile Phone Reimbursement