Posted:
7/18/2024, 5:00:00 PM
Location(s):
Tennessee, United States ⋅ Memphis, Tennessee, United States
Experience Level(s):
Senior
Field(s):
Growth & Marketing
As the Director of Direct Marketing Strategy, you’ll play a pivotal role in shaping our fundraising efforts and driving growth. Join our passionate team and help us achieve our mission.
Leadership and Team Management:
Lead a team responsible for developing and executing direct marketing strategies.
Manage three to four direct reports, fostering a collaborative environment as roles and responsibilities evolve.
Strategic Development:
Develop and refine our list acquisition and reactivation mail programs.
Stay abreast of fundraising KPIs, direct mail tactics, and market trends.
Leverage data and creativity to inform strategy.
Segment audiences effectively and explore modeling techniques.
Budget Oversight:
Oversee complex budgets and forecasting.
Optimize program performance while managing expenses within current budgets.
Collaboration and Communication:
Communicate the organization’s story effectively.
Collaborate with internal and external stakeholders.
Translate performance results into actionable steps.
Management Skills:
Proven ability to build and restructure teams.
Collaborative mindset with bonus points for vendor relationship management.
Fundraising Expertise:
Deep understanding of fundraising KPIs and direct mail strategies.
Familiarity with evolving market trends.
Data-Driven Approach:
Ability to interpret data and make informed decisions.
Experience with audience segmentation and modeling.
Strategic Agility:
Curiosity, thought leadership, and problem-solving mindset.
Ability to align strategies with enterprise goals.
Technical Proficiency:
Familiarity with word processing applications (MS Office suite).
Knowledge of print production methodology and brand development.
Experience:
Bachelor’s degree or equivalent experience (minimum 6 years).
Print production knowledge is a plus.
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ALSAC is an equal employment opportunity employer.
ALSAC does not discriminate against any individual with regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, transgender status, disability, veteran status, genetic information or other protected status.
No Search Firms:
ALSAC does not accept unsolicited assistance from search firms for employment opportunities. All resumes submitted by search firms to any ALSAC employee or ALSAC representative via email, the internet or in any form and/or method without being contacted and approved by our Employee Experience team and without a valid written search agreement in place will result in no fee being paid if a referred candidate is hired by ALSAC.
Website: https://stjude.org/
Headquarter Location: Memphis, Tennessee, United States
Employee Count: 1001-5000
Year Founded: 1962
IPO Status: Private
Last Funding Type: Grant
Industries: Biotechnology ⋅ Charity ⋅ Health Care ⋅ Health Diagnostics ⋅ Hospital ⋅ Medical ⋅ Non Profit