As a Field Marketing Manager passionate about events, you'll be responsible for the strategy and execution for third-party conferences and partner events. This  opportunity will allow you to lead high-impact initiatives that drive revenue, pipeline, and brand awareness. You’ll work with cross-functional departments such as Sales, Partnerships, Product, and our Executive Team to ensure event experiences align with business goals, provide value to attendees, and deliver measurable results. Your work will encompass everything from large-scale conferences to co-branded partner events, virtual experiences, and tailored activations that showcase Figma’s culture and product offerings.

This is a full-time role that can be held from one of our US hubs or remotely in the United States.

What you’ll do at Figma:

• Own third-party sponsorships and co-branded partner events, negotiating key partnerships and driving strategic value for Figma.
• Collaborate closely with Sales, Growth Marketing, Product, and Partnerships to ensure alignment and drive impact through every event.
• Lead event logistics end-to-end, including budgeting, vendor management, speaker programming, invitations, swag, and post-event outreach, and detailed execution.
• Develop event metrics and analyze performance, supervising return on investment, pipeline contribution, and attendee engagement to continually optimize event strategies.
• Innovate on event formats and experiences that show Figma’s brand, providing creative and engaging touchpoints for our audiences.
• Cultivate relationships with internal and external team members, including customers, partners, and thought leaders, to elevate Figma’s presence at key events.
• Maintain a data-driven approach to events, ensuring every experience is optimized for measurable business outcomes.