Position Overview

The Behavioral Sciences Manager will oversee and lead development of data-driven marketing insight and optimization across client engagements. Their ability to identify the right tools to investigate and challenge is critical. They include work in brand tracking, social listening, and consumer journey/insight development.

Responsibilities

• Act as the internal subject matter expert in consumer data, driving marketing effectiveness across complex ecosystems of digital/non-digital customer touchpoints.
• Manage analyst(s) to ensure delivery to actionable insights to clients, develop career paths to encourage advancement, and build an environment of team unity and collaboration.
• Own the holistic customer journey and identify the biggest opportunities in the consumer experience.
• Strong ability to create clear, well thought-out and intriguing presentations that will lead to fresh and disruptive insights and thinking.
• Develop data driven insights that lead to the creation of compelling, effective communications solutions that can be easily measured.
• Manage multiple assignments and/or clients at once.

 Qualifications

• Bachelor's degree in Math, Statistics, Economics, Business, Marketing or other quantitative discipline.
• 4+ years of work experience in a professional services environment: management consulting, market research, advertising or interactive/technology consulting.
• Familiarity with most major syndicated tools, both strategic planning and consumer insight (e.g., GfK, MRI, Mintel, WARC, Euromonitor, Nielsen, Kantar, Qualtrics).
• Critical thinking - capable of generating consistently accurate, useful reports as well as demonstrating enthusiasm for translating data into actionable insight relevant to marketing program objectives.
• Leadership skills and history of building relationships with clients and key stakeholders.
• Good verbal and written communication skills.
• Ability to develop, challenge, and inspire people to do their best work, to think creatively, to adapt, innovate, and thrive.
• Ability to recognize the value that different perspectives and cultures bring to an agency. Building teams that apply their diverse skills and perspectives to achieve agency goals. Where they are seen, heard, and valued.

The salary range for this position is $90,000 to $115,000.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience and qualifications.