Manager, Marketing Planning And Strategy, Integrated Capabilities Activation - Walmart Connect

Posted:
12/12/2024, 11:00:56 AM

Location(s):
New Jersey, United States ⋅ Hoboken, New Jersey, United States

Experience Level(s):
Mid Level ⋅ Senior

Field(s):
Growth & Marketing

Position Summary...

What you'll do...

Manager, Marketing Planning and Strategy, Integrated Capabilities Activation - Walmart Connect

We are looking for a results-driven and organized Activation Manager to help the team execute omni-channel integrated advertising programs for Walmart Connect. This complex, cross-functional role will be responsible for project coordination and helping with project management and implementation of marketing campaigns that span across the Walmart ecosystem (in-store, online at Walmart.com, and via other offsite digital media assets that leverage the Walmart voice).   

This role will support Manager(s) and work daily with Walmart Connect Integrated Marketers, Lightbox Creative, Sales, and Walmart Marketing teams to help deliver high-impact solutions for clients.   

About Walmart Connect:

Walmart Connect is Walmart’s media and advertising platform, uniquely designed to help brands reach hundreds of millions of shoppers across their entire shopping journey, online and in stores.     

As a fast-growing brand and business within Walmart, the Fortune 1 company, we are poised for continued growth and success. We aim to serve clients and advertisers across multiple categories with insight-driven strategies and integrated marketing solutions that connect brands with our customers to fuel brand sales. 

This position sits within WMC’s Client Solutions’ Integrated Capabilities team. This team serves as a link between WMC functions and the broader Walmart enterprise.  We also deliver end-to-end insights-led marketing strategy, strategic planning, and omni activation across Walmart’s touchpoints—at an unparalleled scale.   

What you'll do:

  • Manage and support the execution of custom advertising initiatives, and cross-SBU strategic enterprise programs for Walmart Connect client’s, ultimately responsible for excellence in execution.  This role’s primary responsibility will be to work closely with the Walmart+ (Walmart’s Membership Program) and Walmart’s Corporate Responsibility teams to execute programs that drive advertiser engagement and WMC advertising revenue. 

  • Partner with Walmart Enterprise Marketing, Walmart Connect Integrated Marketing, and Lightbox Creative teams to manage timelines, creative deliverables and traffic assets based on supplier needs and priorities.   

  • Collaborate across Walmart Connect and external media partners, ensuring consistency between Walmart’s advertisers’ initiatives and Walmart’s messaging.   

  • Assist in the management approvals, execution, and measurement of marketing campaigns.  

  • Provide support for general department day-to-day functions, such as owning tracking documents.  

  • Deliver best-in-class communication across the Walmart organization.  

  • Actively participate in brainstorming and working sessions across cross-functional teams.    

  • Demonstrate a spirit of partnership, collaboration, and operational agility and excellence.     

What you'll bring:

  • Bachelor's degree and 3+ years of experience in retail, agency, e-commerce, ad sales marketing, advertising media or related field.  

  • Exceptionally strong organizational skills with high attention to detail.  

  • Excellent written and verbal communication skills.    

  • Prior experience in project coordination encouraged and preferred.  

  • Highly collaborative, team player, with the ability to build relationships across multiple levels and departments.  

  • Understanding of shopper marketing, account management, and retail media or digital media landscape  

The above information has been designed to indicate the general nature and level of work performed in the role. It is not designed to contain or be interpreted as a comprehensive inventory of all responsibilities and qualifications required of employees assigned to this job. The full Job Description can be made available as part of the hiring process.

Benefits & Perks:

Beyond our great compensation package, you can receive incentive awards for your performance. Other great perks include 401(k) match, stock purchase plan, paid maternity and parental leave, PTO, multiple health plans, and much more.

Equal Opportunity Employer:

Walmart, Inc. is an Equal Opportunity Employer – By Choice. We believe we are best equipped to help our associates, customers and the communities we serve live better when we really know them. That means understanding, respecting and valuing diversity- unique styles, experiences, identities, ideas and opinions – while being inclusive of all people.

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

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You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.

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For information about PTO, see https://one.walmart.com/notices.

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Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

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Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.

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For information about benefits and eligibility, see One.Walmart.

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The annual salary range for this position is $96,000.00-$186,000.00

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Additional compensation includes annual or quarterly performance bonuses.

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Additional compensation for certain positions may also include:

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- Stock

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Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Bachelor's degree in Business, Marketing, Communications, or related field and 1 year's experience in marketing or related field OR 5 years'
experience in marketing or related field.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Marketing or related field

Masters: Business Administration

Primary Location...

221 River St, Hoboken, NJ 07030, United States of America

Walmart

Website: http://www.walmart.com/

Headquarter Location: Bentonville, Arkansas, United States

Employee Count: 10001+

Year Founded: 1962

IPO Status: Public

Last Funding Type: Post-IPO Debt

Industries: E-Commerce ⋅ Grocery ⋅ Retail ⋅ Retail Technology ⋅ Shopping