Job Description

Support the execution of cross-functional marketing initiatives and the day-to-day operational rhythm of the CMO agenda. This role helps ensure that priorities across Brand, Performance, Product, and MarTech teams are clearly structured, well-coordinated, and progressing as expected.

The role operates close to marketing leadership, supporting executive presentations, leadership meetings, and follow-ups, while also coordinating ongoing marketing initiatives across teams. This is a hands-on, mid-level role for someone with broad marketing experience who enjoys connecting teams, bringing structure to complex initiatives, and turning direction into action.

Key Responsibilities

CMO Agenda & Executive Support

• Support the preparation and coordination of materials for the CMO’s key forums, including leadership meetings, QBRs, and internal executive presentations.
• Consolidate inputs from Brand, Performance, Product, and Data teams into clear, well-structured presentation drafts.
• Track agenda topics, decisions, and follow-ups to ensure actions are captured and moved forward.
• Maintain clarity and consistency across recurring executive materials (initiative summaries, roadmap views, status updates).

Marketing Program Coordination & Delivery

• Coordinate multiple marketing initiatives across Brand, Performance, Product, and MarTech teams.
• Translate high-level objectives into simple execution plans, milestones, and next steps.
• Proactively follow up with stakeholders to maintain momentum and surface risks or dependencies early.

Stakeholder Alignment & Communication

• Act as a connector across marketing teams, helping align workstreams and clarify ownership.
• Prepare concise updates that highlight progress, risks, and upcoming decisions for leadership.
• Support cross-team discussions to resolve sequencing, prioritization, or resource constraints.

Performance Tracking & Insights Support

• Consolidate performance inputs from campaigns, experiments, and initiatives into structured updates.
• Help translate results into clear business-oriented takeaways (what happened, why it matters, what’s next).
• Ensure consistency in how initiatives and outcomes are tracked over time.

Process & Ways-of-Working Enablement

• Support lightweight processes for initiative intake, prioritization, and follow-up.
• Improve visibility into what is in flight across marketing without introducing heavy governance.
• Continuously refine templates, trackers, and routines that support execution and leadership visibility.

Required Skills & Qualifications

Experience

• 3–6 years of experience in marketing, marketing operations, program management, or cross-functional project coordination.
• Experience supporting senior stakeholders and preparing leadership-level materials.

Marketing Knowledge

• Broad understanding of Brand, Performance, Product Marketing, and MarTech.
• Comfortable working with campaign results, timelines, and execution dependencies.

Executive Communication

• Strong PowerPoint skills with the ability to synthesize inputs into clear executive-ready materials.
• Ability to structure information clearly and concisely for senior audiences.

Execution & Organization

• Strong organizational skills and attention to detail.
• Ability to manage multiple initiatives and deadlines in parallel.

Soft Skills

• Comfortable operating close to senior leadership while remaining execution focused.
• Ability to influence and coordinate without formal authority.
• Proactive, structured, and comfortable navigating ambiguity.

Nice to Have (Not Required)

• Experience working with analytics, data, or MarTech teams.
• Exposure to experimentation, growth, or performance marketing.
• Familiarity with project or work-tracking tools (Asana, Jira, Smartsheet, Notion, etc.).

GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need gm immigration sponsorship now or in the future. This role is categorized as hybrid. This means the selected candidate is expected to report to a specific location at least 3 times a week {or other frequency dictated by their manager}.

About GM

Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

Why Join Us 

We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team.

Non-Discrimination and Equal Employment Opportunities

General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers.

We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire.

Accommodations

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