MarComms Manager

Posted:
9/2/2024, 4:55:11 PM

Location(s):
Bangkok, Thailand

Experience Level(s):
Mid Level ⋅ Senior

Field(s):
Growth & Marketing

We are seeking a dynamic Marketing Communications (MarComms) Manager who will be responsible for planning, developing, and executing comprehensive public relations and marketing communications strategies that align with the company's goals and market needs. This role will involve leading a talented team, generating inbound leads through effective marketing activities, and managing content across various platforms to enhance the company’s brand identity and reputation. 

 

What You'll Do

Strategic Planning:

  • Develop and implement comprehensive PR and marketing communications strategies that align with company objectives and address market needs.
  • Initiate targeted marketing activities and create content aimed at generating business inbound leads.

Campaign Management:

  • Oversee the creation, implementation, and evaluation of marketing campaigns to ensure alignment with KPIs and overall effectiveness, particularly in client award submissions.

Brand Management:

  • Maintain and enhance the company’s brand identity and reputation through consistent messaging and innovative initiatives across all platforms.

Content Management Strategies:

  • Lead the development of high-quality content, including press releases, blogs, social media posts, and marketing collateral, ensuring alignment with regional team strategies.
  • Manage Search Engine Optimization (SEO) and Search Engine Marketing (SEM) efforts to maximize content visibility.
  • Plan, develop, and localize content for company websites, blogs, case studies, and press releases to effectively engage target audiences.

Team Leadership:

  • Supervise and mentor the MarComms team, providing strategic guidance and fostering professional development.
  • Offer advice on leveraging social media platforms (Facebook, TikTok, Instagram, LinkedIn) to promote a positive company culture and enhance candidate submissions.
  • Represent the Thai team in discussions with the regional team on branding, public relations, and social media strategies.

Event Development and Support:

  • Develop and support owned, earned, and paid events, including the creation of marketing materials and speaking content (presentations and scripts).
  • Identify relevant award opportunities and coordinate with supporting teams to craft compelling cases for submissions.

Media Relations:

  • Build and maintain strong relationships with journalists, editors, and media influencers to secure positive media coverage for the company.
  • Utilize established media connections to enhance the company’s visibility and reputation.

Performance Tracking:

  • Regularly track and report on the outcomes of various marketing and communications initiatives to assess effectiveness, suggest improvements, and ensure alignment with strategic goals.

Recruitment Branding:

  • Collaborate with HR on recruitment branding initiatives and content development to attract top talent to the organization.

Reporting and Mentoring:

  • Directly report to the Managing Director and provide regular updates on MarComms activities and outcomes.
  • Mentor team members in career development and skill enhancement, promoting professional growth and expertise within the team.

 

Who You Are

  • Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
  • Proficient in both Thai and English interpersonal communication skills: verbal, written and journalistic. 
  • Proven 5+ years experience in PR and marketing communications, preferably in a managerial role.
  • Strong understanding of content creation, brand management, and data-driven marketing strategies.
  • Excellent leadership, communication, and interpersonal skills.
  • Proficiency in social media platforms and managing media relations.
  • Understanding of universal culture and nature, as well as having international corporate vibes because working with the regional side. 
  • Capable of presenting ideas and strategies clearly and confidently to both internal teams and external audiences.

 

Why You'll Love It

  • Competitive salary
  • Performance review (2 times a year)
  • Performance bonus  (1 time per year from 0.5-month to 3-month salary amount)
  • Annual paid leave
  • Health insurance
  • Social security
  • Perfect attendance will be provided
  • Monthly birthday celebration
  • Monthly, quarterly, annual MVP awards (prizes up to 8,000USD)
  • Creative office environment located at EmQuartier
  • Work in a professional and dynamic environment
  • Good chance to explore new trends in the digital market

AnyMind Group

Website: https://anymindgroup.com/

Headquarter Location: Singapore, Central Region, Singapore

Employee Count: 1001-5000

Year Founded: 2016

IPO Status: Public

Last Funding Type: Series D

Industries: Advertising Platforms ⋅ E-Commerce ⋅ Human Resources ⋅ Manufacturing ⋅ Marketing ⋅ Marketing Automation ⋅ Media and Entertainment ⋅ Mobile Advertising